New Rods & Reels for 2025! New Rods & Reels for 2025! SEVIIN expands its workmanlike GF Series We couldn't be more excited about the new-for-2025 products we unveiled on behalf of you, our anglers, at ICAST 2024 last week. by St. Croix Rods Posted 25 Jul 16:56 UTC Daiwa: The KAGE family grows Daiwa: The KAGE family grows The lightest spinning reel in its class DAIWA's new multispecies KAGE LT engineered to be the lightest spinning reel in its class. by DAIWA Posted 25 Jul 09:41 UTC The most underrated smallmouth presentation The most underrated smallmouth presentation Vexus angler Darryl Esterly is the only competitive bass angler with a pretzel sponsorship There's a really good chance Vexus angler Darryl Esterly is the only competitive bass angler with a pretzel sponsorship. by Alan McGuckin Posted 24 Jul 19:38 UTC Tactical fishing shorts Tactical fishing shorts Lightweight ripstop fabric with 2-way stretch and stain resistance Tactical fishing shorts: Lightweight ripstop fabric with 2-way stretch and stain resistance. Multiple pockets including cargo and pliers pocket. by AFTCO Posted 24 Jul 18:25 UTC Work of Precision - Viking 82 Work of Precision - Viking 82 New levels of innovation and quality for a sportfishing yacht between 80 and 90 feet The Viking 82 has achieved new levels of innovation and quality for a sportfishing yacht between 80 and 90 feet. by Viking Yachts Posted 24 Jul 08:41 UTC Smartgyro SG40 selected for Mack Attack Smartgyro SG40 selected for Mack Attack As the high-performance stabilization choice for top end Fishing Tournament Gyro stabilization technology company, Smartgyro, is delighted to announce its integration with one of Mack Boring & Parts Co.'s latest high performance demo boats. by Smartgyro Posted 23 Jul 17:59 UTC Why catamarans have the advantage Why catamarans have the advantage A thousand ways to have more fun The basic design of the catamaran vessel has been around for hundreds of years. by Twin Vee PowerCats Posted 23 Jul 16:30 UTC Fish: Familiar name, new book Fish: Familiar name, new book The world is a subjective place The world is a subjective place. We're constantly judging people, places, and things. by Traditions Media, LLC Posted 20 Jul 19:18 UTC Fishlab's BBZ Hard Mullet Swimbait wins at ICAST Fishlab's BBZ Hard Mullet Swimbait wins at ICAST Winning this award at ICAST is a dream come true Fishlab is thrilled to announce that the BBZ Hard Mullet Swimbait has won the best of category award for Hard Saltwater Lure at this year's ICAST Show! by FishLab Tackle Posted 19 Jul 23:12 UTC Simrad debuts RECON™ Saltwater Trolling Motor Simrad debuts RECON™ Saltwater Trolling Motor Providing the precision, thrust and resilience anglers need to get closer to their target Simrad Yachting, a leader in marine electronics and navigation, today announced RECON™, the brand's first electric steer saltwater trolling motor, featuring a unique joystick remote and best in class power and GPS positioning. by Simrad Posted 18 Jul 18:39 UTC Lowrance introduces new Recon Trolling Motors Lowrance introduces new Recon Trolling Motors Giving anglers total control and the confidence to go anywhere Lowrance®, a world-leader in fishing electronics, today announced Recon™, a new generation electric steer trolling motor, developed for both fresh and saltwater anglers, featuring a unique joystick remote and best in class power and GPS positioning. by Lowrance Posted 18 Jul 18:14 UTC Daiwa: Never lay down your sword Daiwa: Never lay down your sword New Seaborg G1800M-RJ is the most formidable power-assist reel ever introduced What's the best way to test the muster of a power-assist reel? Put it on a swordfishing boat. by DAIWA Posted 18 Jul 14:52 UTC Millennium Marine - New Beach Buggy Millennium Marine - New Beach Buggy Unveiled at the ICAST 2024 trade show Millennium Marine® is proud to announce the introduction of its latest innovation, the Millennium Marine Beach Buggy, unveiled at the ICAST 2024 trade show in Orlando, Florida. by Millennium Marine Posted 17 Jul 22:45 UTC Tigress Outriggers Pitch Bait Tube and Needle Band Tigress Outriggers Pitch Bait Tube and Needle Band As summer arrives, it's the perfect opportunity for anglers to hit the water As summer arrives, it's the perfect opportunity for anglers to hit the water and aim to catch their limit while the season is in full swing. by Tigress Outriggers & Gear Posted 17 Jul 22:36 UTC Lowrance unveils Eagle Eye Lowrance unveils Eagle Eye See it live, catch it live with the world's most accessible fishfinder with live sonar Lowrance® today unveiled Eagle Eye™, the world's most accessible all-in-one live sonar solution, combining CHIRP & DownScan in one transducer, along with detailed C-MAP® charting on a crystal clear IPS display for only $999. by Lowrance Posted 17 Jul 19:41 UTC Daiwa: X-Braid comes to North America Daiwa: X-Braid comes to North America New extreme low diameter X-BRAID FINESSE developed through exclusive manufacturing processes It's often said, “the devil is in the details”. It means the down-in-the-weeds-details are complicated, and if not managed with precision, are likely to produce a poor result. by DAIWA Posted 17 Jul 17:54 UTC Daiwa: "Never seen anything like it" Daiwa: "Never seen anything like it" New ARDITO travel rod series includes a premium telescoping model DAIWA's new ARDITO travel rod series includes a premium telescoping model that morphs into its own case and fits in your backpack or briefcase. by DAIWA Posted 17 Jul 16:12 UTC New for 2024 - Traveler Series New for 2024 - Traveler Series Meticulous crafted using IM carbon fiber blanks, Traveler rods feature precision-engineering tip The traveler Series solves the dilemma of traveling with a high-quality multi-piece conventional rod while maintaining your favorite one-piece rod's effortless action for fresh and saltwater applications. by TFO Rods Posted 17 Jul 13:48 UTC Best cold weather raingear ever designed Best cold weather raingear ever designed Whitewater Fishing's new Great Lakes Pro Insulated Rainsuit is the ultimate outerwear Whitewater Fishing's new Great Lakes Pro Insulated Rainsuit is the ultimate outerwear for fishing the coldest and wettest freshwater and saltwater conditions. by Whitewater Posted 16 Jul 22:39 UTC New Axiom Chartplotter display fishing features New Axiom Chartplotter display fishing features With the August release of the Lighthouse 4.7 software upgrade Raymarine - global leader in high-performance marine electronics for the recreational boating, marine first-responder and law-enforcement markets - announced today powerful new fishing features added to Axiom displays. by Raymarine Posted 16 Jul 22:20 UTC