Anaconda jumps on board for the new look 2025 Sydney Boat Show

Anaconda jumps on board for Sydney Boat Show © Sydney Boat Show

Australia's leading outdoor adventure retailer, Anaconda, has signed as a major partner for the 2025 Sydney Boat Show, marking a strong collaboration between two champions of the great outdoors and further elevating the overall show experience for visitors.

With 88 stores nationwide and the country's largest range of gear for fishing, marine, hiking, camping, 4WDing and outdoor adventure, Anaconda is set to deliver a major presence at the upcoming event in August.

Taking place from 14 to 17 August at Sydney Olympic Park, the 2025 Sydney Boat Show will feature the high-energy Anaconda Main Stage, offering expert fishing masterclasses, interactive displays, daily prizes and live entertainment including a dynamic live cooking demonstration with Australia's beloved chef Miguel Maestre.

Anaconda CEO, Chris Lude said that since launching in 2004, the brand's mission has been to inspire Australians to get outdoors and the Sydney Boat Show is the perfect place to bring that to life, with its expansive and immersive indoor marine showcase.

"Anaconda is incredibly proud to be the major partner for the Sydney Boat Show. Our mission to help Australians "Play More, Pay Less" aligns perfectly with the Sydney Boat Show's commitment to making boating and the marine lifestyle accessible, enjoyable, and inspiring for everyone," Lude said.

"The Anaconda Main Stage will deliver a memorable experience for all visitors, be sure to make a splash at the Anaconda Demonstration Pool activation where there are awesome prizes to be won and get down to the Anaconda exhibit for some great giveaways," he said.

Now in a bold new chapter, the 2025 Sydney Boat Show will expand into 21,000m" of indoor exhibition space featuring more than 400 boats at Sydney Showgrounds, and delivering an immersive and dynamic experience for boating enthusiasts, families, and first-time visitors alike.

Boating Industry Association Ltd (BIA) President, Adam Smith, said the decision to move the show to Sydney Olympic Park was a big transition, but one that has been met with resounding support from exhibitors through to partners.

"The change of format has allowed us to elevate the experience and expand the offering even further, especially with the backing of strong partners like Anaconda," Smith said.

"We're excited to welcome Anaconda as a major partner for the 2025 Sydney Boat Show. Their passion and expertise in outdoor adventure perfectly aligns with our goal of growing participation in boating and marine lifestyles and their involvement will no doubt bring new energy and added value for visitors.

"Whether it's casting a line, hitting the water, or exploring the coast, we share a common passion for encouraging Australians to spend more time outdoors. By bringing together a comprehensive indoor showcase of top Australian and international brands, including Anaconda, we're highlighting just how accessible, exciting, and rewarding the marine lifestyle can be for all," he said.

From browsing the latest boats and marine innovations to catching fishing icon Andrew "ET" Ettingshausen in action, the show is set to offer something for everyone. Visitors can dive into casting demos with Michael "Cookie" Cook at the Berkley Supertank, enjoy the relaxed vibe at the Riverina Avenue precinct with live music and food trucks, whilst kids can participate in face painting and hands-on activities.

Safety remains a key focus throughout the show, with the Boating Safety Zone, hosted by Transport for NSW, offering expert guidance and activities to ensure everyone enjoys their time on the water safely.

Tickets are on sale now! General admission tickets are $19 (plus booking fee) and children under 16 enter free when accompanied by a paying adult. Tickets purchased before 31 July will also go into the draw to win $5,000 in 'Boat Show Dollars' to spend with a Show exhibitor.

Sydney Olympic Park, located just 14 kilometres from the Sydney CBD, is easily accessible by public transport, including trains, metro and buses. As a bonus for visitors, tickets to the Sydney Boat Show include travel on trains, metro, and light rail services throughout the event.

The 2025 Sydney Boat Show is presented by the Boating Industry Association Ltd (BIA) and its event delivery partner Mulpha Events, proudly supported by Partner in Safety Transport for NSW, Anaconda, Century Batteries, GM Specialty Vehicles, and Ocean Magazine.

Visit sydneyboatshow.com.au to purchase tickets, explore the event schedule, and sign up for the newsletter to receive exclusive announcements and offers.